For a client we are seeking a Medior UX Copywriter.

Start Date: As soon as possible

End Date: 31/10/2025, with the possibility of extension

Location: Brussels (minimum 2 days on-site, 3 days remote)

Employment Type: Full-time

 

Mission:

As a Copywriter for our public and authenticated website content, you will be responsible for producing high-quality, SEO-friendly, and user-centric content that captures the essence of our brand and engages our target audience. You will be part of a digital team consisting of project managers, UX/UI designers, product owners, and SEO specialists. Your mission is to ensure the content aligns with the company's objectives and omnichannel strategy by enhancing the user experience through effective copywriting.

Detailed Tasks:

• Content Creation & Optimization:
  • Write, edit, and proofread copy and microcopy for various website pages, including landing pages, product/service descriptions, blog posts, and dashboards.
  • Adapt and improve content based on user feedback, testing, and metrics in collaboration with the design team.
  • Contribute to defining and improving the standards to express a unified brand voice and ensure consistency and coherence across different flows and screens.
  • Contribute to the development of a Content Design System.
• SEO Optimization:
  • Conduct keyword research and integrate SEO best practices to enhance the website's visibility and search engine rankings in collaboration with our SEO expert.
• User-Centric Approach:
  • Ensure the content is user-friendly, easy to understand, and aligns with the needs and expectations of our audience.
• Audience Engagement:
  • Contribute to content strategy and translate it to engage and guide our target audience, catering to the needs of several audience segments from residential to professional.
• Collaboration:
  • Collaborate with cross-functional teams, including marketing, design, and development, to maintain a consistent brand voice and message throughout the website.
• Stay Updated:
  • Stay current with industry trends and best practices in web content writing and SEO to implement innovative approaches.

Competencies:

• Excellent communication skills
• Excellent collaboration skills
• Team player
• Exceptional writing, editing, and proofreading skills, with a keen eye for detail and grammar
• Open-minded
• Methodical

Background Education:

Bachelor's degree in Dutch or French, Journalism, Marketing, Communications, or a related field preferred but not required.

Knowledge:

• Strong understanding of SEO and keyword optimization.
• Ability to tailor content to different audiences, including public and authenticated users.
• Proficiency in content management systems (CMS), Figma, Miro, and basic HTML/CSS knowledge is a plus.

Experience:

• Proven experience as a UX copywriter or content writer, preferably in a digital marketing or web development environment.
• A portfolio of previous work demonstrating your writing skills and ability to create engaging content is a plus.